Rick Perry's New Ad
Rick Perry's campaign released a new ad on Tuesday. I just wanted to share my thoughts on it and invite others to express theirs: This ad makes me think that perhaps Perry is a different breed of Republican than we've become accustomed to. I already know that his campaign strategist, Dave Carney, is a different breed of strategist. But this goes beyond mere strategy. Perry actually adopted the "President Zero" tagline, which is exactly what all the right-wing talkers were suggesting on radio and cable news. That is a major curveball. I was not expecting any candidates to take advice from the talkers. That is a very anti-establishment move. That really demonstrates Perry's receptiveness to the conservative base. As for the ad itself, it is extremely cinematic. The approach is not necessarily novel among political ads anymore, but it’s still not the norm. What sets this ad apart is its full embracing of that approach. He's not just dipping his toes in. This is a...